But the general premise is correct--networking is key. There's so much content out there that you need to do everything in your power to draw readers to your site. If you approach blogging with the "if you build it, they will come" mentality, you'll spend your time blogging for the same 10 people in your immediate circle of family and friends. Spread the word, create a buzz, and give people a reason to check out your site. Once you get them there, the content is what will keep them. But you can't expect word of mouth to happen of its own volition--part of that definitely comes from you playing an active role in promoting your own work.

It's not whoring; it's treating your blog like a novelist treats a book--you need the book reviews, the book signings, the media interviews, etc, to generate sales. Getting the book on the shelves is only the first step.

Jenn

Atlanta on the Cheap

http://www.atlantaonthecheap.com

I think networking is probably the way to go, as long as you stick to relevant sites that you actually have an interest in.  I don't think there's anything wrong with attracting a preponderance of bloggers either, since we're probably the ones most likely to read blogs in the first place.  So I say, self-promote away!  I wish it was something I was better at.

bring asexy back @ http://theonepercentclub.blogspot.com