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This is not a fad: Corporate Blogging
by Elana Centor

This is not a fad: Corporate Blogging

Saying she wanted to write the "uncool" blogging book, blogging consultant Debbie Weil set out to write a "how-to" book for corporations who have heard about the power of  blogs but not sure how it fits into their business model.  Released in August 2006, Weil says her books is targeted to corporate-minded people.