One would think that food in Canada bearing the "Made in Canada" label would, oh I don't know, be Canadian. One just might be wrong. In order to be labelled as "Made in Canada" under current Canadian law, if 51 per cent of the production costs were incurred in Canada and the last significant transformation of the product occurred in Canada, it is legal to use those labels. So that apple juice you are drinking with the Canadian sticker on it? It might not be made with Canadian apples. But that is about to change. Canadian Prime Minister Stephen Harper announced new rules this week.
"Under our new rules, if something in the grocery store is marked product of Canada, it must mean all or virtually all the contents are Canadian," Harper said.
The made-in-Canada label will mean the product was manufactured or processed in Canada. While such a product can include non-Canadian contents, the label must make it clear by specifying it was made in Canada with imported ingredients."
The CBC television show Marketplace started to cover this issue last fall. Airborne Confessions had a message for one so-called "Made in Canada" product - Captain High Liner You're A Schmuck.
All those "Product of Canada" stamps on the majority of our food products don't mean squat. CBC Marketplace just aired a report on this issue and High Liner is on the top of the bullshit pile. The packaged Bassa, Haddock, Salmon, Tilapia even the shrimp in the alfredo entree are from Fish Farms in Vietnam or China.
Because No One Asked says bravo to Stephen Harper and the Government of Canada for this change and others are echoing her call.
Latte Mommy tries hard to buy Canadian projects and is pleased with this news.
It's not very often that I want to stand up and applaud when my government makes an announcement. Today, however, I was delighted. I was proud. I was glad (for one day, anyway) that Stephen Harper was my Prime Minister.
And Lillian at the Agri-Food Products Ltd Blog says it's about time.
Given the growing concern over the safety and quality of foreign food products and consumer willingness to buy local - both to support farmers and do their part for the environment - the timing of this announcement is great and not a moment too soon.
"Made in Canada" actually being made in Canada? Sounds good to me, eh.
Contributing Editor Sassymonkey blogs at Sassymonkey and Sassymonkey Reads.
Comments
O Canada -
Indeed. Last summer my 80-something aunt attended a 100-mile dinner (it's the latest thing, she assured me) and came away most impressed by a tea shop with a Manitoba tea. Manitoba tea? What? So we trekked to the tea shop and learned that the Manitoba tea was made from 'ingredients that might be grown in Manitoba (but weren't). There was also a Manitoba rooibos, the rooibos from South Africa (surprise, that's its home) because "it's a popular tea" and the other ingredients? Yep. Those self-same ingredients that might be grown in Manitoba (but weren't).
And hmm ... the more commercially viable local products, the more attempts there will be to subvert the system.
Alanna Kellogg
Kitchen Parade &
A Veggie Venture
Truth in Labeling and Sources
I finished reading "In Defense of Food" by Michael Pollan this morning. I highly recommend it.
Reading your post made me shake my head. It's amazing the lies and spin manufacturers, especially the large corporations, will put on their products. In Pollan's book, he talks about why the word "imitation" is not on products that are "imitations." The powerful food industry, the FDA (which supposed work for US consumer's interest), and congress all worked together to keep consumers from the truth of what their eating.
I think this step in requiring foods labeled as being Canadian to actually come from Canada is great! Bravo.
Thanks for sharing.
Good and plenty!